Molson Coors Mad Jack Apple Lager Gets National Roll-Out

MONTREAL, QC – Following the success of a limited launch last summer,  Molson Coors Canada has announced that Mad Jack Apple Lager will soon be available in most regions across the country.

Mad Jack Apple Lager is a 5% abv apple-flavoured beer that’s described as having a “crisp apple taste that’s light in body with a smooth, clean finish.”

Currently exclusive to Quebec and Ontario, Mad Jack will soon be distributed to British Columbia, Alberta, Manitoba, Nova Scotia, New Brunswick, PEI and Newfoundland.

The wider roll-out for Mad Jack will start in April, with liquor & beer stores and select licensees offering it in various formats – including 473 mL cans (singles, 4-packs, 6-packs), 355 mL cans (12-packs) and 341 mL bottles (6-packs) – depending on the province.