Innis & Gunn Canada Launches Imagine & Gunn Beer Idea Competition
On September 20, 2017 At 1:30 pm
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TORONTO, ON – The Canadian division of Innis & Gunn has announced the launch of Imagine & Gunn, a competition that “invites Canadians to create the next flavour innovation for the Scottish brewer”.
From now until October 16th, all Canadians of legal drinking age are invited to submit their idea for a new Innis & Gunn beer via a form on the brewery website. The beer will be aged in bourbon barrels, but all other aspects of the recipe – including style, malt, hops, and flavourings – are open to suggestion.
A shortlist of submissions will be chosen by the Innis & Gunn brewing team and put to an online vote, and the creator of the winning submission will be flown to Scotland next year to assist in brewing the beer, which will be released under their name across Canada in the autumn of 2018.