HAMILTON, ON – MERIT Brewing has announced the upcoming release of a new beer with a name inspired by a not-so-complimentary descriptor that is sometimes applied to the brewery’s hometown of Hamilton, Ontario:
It’s no secret that we’re immensely proud to call Hamilton our home. The energy here is contagious. The heart and soul of the people and businesses make our city unique and inspire what we do at MERIT every day. But still, some think of Hamilton as nowhere. One of our own City Councillors even called the stretch of the city from McMaster to Eastgate Mall – Nowhere to Nowhere. Within that stretch you have some of Hamilton’s oldest neighbourhoods, vibrant business communities, world-class education facilities, and more. Yet still, to many, it is Nowhere.
Nowhere Imperial Stout (9.6% abv) is MERIT’s way of putting a positive spin on the label, and is described as follows:
For a city that is changing more than its season, we wanted to capture the warmth, the beauty, and the flavour of a winter in the city. Trying to capture a season or the feeling of one is more difficult than you’d think. There is so much involved; so many layers of complexity and warmth. This higher ABV stout comes knocking at 9.6%, with its nuances and the bold aromas reminiscent of experiences past. Filled with huge notes of chocolate, coffee, roast warmth and deep caramel, a creamy oat-filled body, bitter dark chocolate and the feeling of smooth late night jazz sessions; chocolate velvet.
Nowhere Imperial Stout will be released this Friday December 15th at 11:00 AM in the MERIT bottle shop. It will be accompanied by a limited variant – South of Nowhere Bourbon Soaked Mexican Hot Chocolate Imperial Stout – which will be limited to 2 bottles per customer.
For more details on the release, including additional commentary on the “Nowhere” descriptor as applied to Hamilton, see the release announcement on the MERIT website.