Under the multi-year partnership, Steam Whistle Pilsner will be served at Canada’s national men’s and women’s golf championships – the RBC Canadian Open and the CP Women’s Open – as well as golf courses across the country.
“We are thrilled to be the Official Beer of Golf Canada and align our brand with a sport that delivers a deep social, charitable, entertainment and environmental impact to communities nationwide,” said Cam Heaps, CEO of Steam Whistle Brewing, in a statement. “The RBC Canadian Open and the CP Women’s Open are iconic events that Canadian golf enthusiasts are extremely passionate about. As an independent Canadian brewery, we are excited to become part of the experience and for our world-class Pilsner to be enjoyed on more of Canada’s world-class golf courses.”
For more details on the partnership, see the full press release.