Tuesday Brewing Enters Non-Alcoholic Beer Market with Freebomb Pale Ale

CALGARY, AB – A company with a mission to “deliver great-tasting, health-conscious, non-alcoholic beer to people looking to live their best life” has announced details its first product.

Tuesday Brewing officially launched in May with the debut of Freebomb Pale Ale (0.5% abv), which is described as follows:

Boom. Here comes the thirst quencher you’re gonna want to drink all day long. Crafted with Citra and Amarillo hops, this F-bomb serves up everything you want from a pale ale and then some. Citrusy, floral, and a wee bit tropical, it balances beautifully with the classic English base malt. Think crushable craft beer with the added bonus of Vitamin C & D. Go forth and conquer.

“Non-alcoholic beer once fell far short of what we expected from a good beer,” said Tuesday Brewing CEO Scott Sheppard in a statement. “Even after recent advancements in technology, the options were still really disappointing, lacking in taste and mouthfeel, to aroma. We set out to change that, and with Freebomb we feel we’ve really succeeded. No off flavours, odd aromas, or watery mouthfeel—just a solid pale ale without the alcohol. We’re really proud of what we’ve accomplished.”

Freebomb Pale Ale is available now at select beer and beverage retailers in Alberta, and online via the Tuesday Brewing webstore for shipping across Canada.

For more details, see the Tuesday Brewing pages on Facebook and Instagram.

Source & Photo: Tuesday Brewing

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