OAKVILLE, ON – Cameron’s Brewing has announced that Bill Coleman has joined the brewery as a co-owner and new president.
Here is the full announcement from the latest brewery newsletter:
Bill comes to us with a wealth of experience that will help to drive Cameron’s continued success. Bill is a graduate of Western’s Ivey Business School. He was hired right out of Biz School by Nestlé and quickly moved up the ranks to Brand Manager. He was then presented with a dream opportunity for a young marketer: a chance to build brands at Molson Breweries.
During his seven years at Molson, Bill was responsible for marketing the two flagship brands, Canadian and Export. He lead the development of the award winning TV, radio and print ads for the “I am…Canadian” campaign. He was also responsible for driving the rapid growth of Heineken, Corona and Rickard’s Red and helped to invent a beer called Red Dog, voiced by Tommy Lee Jones…
Ten years ago, Bill made the jump to high tech at Alias and Softimage where he was on the executive management team and ran global sales & marketing. Both companies develop leading-edge 3D technology that enables professionals in the entertainment, automotive and industrial design industries to realize their creative vision. They are both true Canadian success stories given that ninety percent of the sales were outside of Canada. Customers included Porsche, Nissan, Honda, Dreamworks, PIXAR, Disney, Weta Digital, Electronic Arts, Sony, Nintendo, Sega and James Cameron’s Oscar winner Avatar.
A true testament of the success of Alias and Softimage, both companies were purchased successively by their largest competitor, Autodesk!
In Bill’s own words, “When I thought about my next challenge, I kept coming back to a desire to get back into the Beer Business. Once it’s in your blood it never leaves… I was extremely impressed with the quality and taste of many of the Ontario Craft Breweries, so I started knocking on doors and talking to as many of the brewers as I could get to… and Cameron’s kept coming to the top as the best opportunity for me and the family. I am over-joyed to join the Cameron’s team! I look forward to meeting as many customers as possible in our licensees and at our upcoming Cask Nights.”
Bill went on to confirm, “All of the Cameron’s employees are staying with the brewery and we are actively recruiting for more Connoisseurs to join the Team.”
Please join us welcoming Bill to the Cameron’s Brewing family.
So, this is the end of Cameron’s as we know it. Hello bland beer…
I don’t think its fair to signal the end of Cameron’s beers. This seems to be a great move and could really increase marketing/sales. The guy isn’t designing beers and with his knowledge he may just be able to get more new beers onto the shelves. But you have a point, it could go either way with a big company attitude.
Welcome to Oakville. I am excited that Cameron’s is getting the experience required to move it to the next level.
Hopefully in the not too distant future, Cameron’s will become the next Molson.
Best of luck and good fortune to you and the Cameron’s family.
Ken